Find the people who follow your competitors, and reach the ones that fit

FUNEL pulls the people who follow a competitor company, filters them to your ideal customer profile by title, seniority, industry and location, then enriches them with verified work emails and runs outreach. People who follow a rival are already paying attention to your market.

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FUNEL competitor followers: a rival company, ICP filters for title, company size, industry and location, a free estimated match count and a sample table with verified work emails
Illustrative example with fictional sample data.

How it works

  1. Step 1

    Pick the competitors

    Name the companies whose audience you want. Add as many as you need.

  2. Step 2

    Filter to your ICP

    Keep only the followers who match your titles, seniority, industries, company sizes and locations. You see a count and a quote before you pay.

  3. Step 3

    Enrich and reach out

    Add verified work emails and AI columns, then send email and LinkedIn outreach from the same workspace. Set the pull to refresh weekly to catch new followers.

Example

You ask for

Followers of a rival company who are VPs of Sales at software companies with 50 to 500 people.

You get

A sheet of matching followers with title, company and a verified email, refreshed weekly with new matches.

Why teams use FUNEL for this

Warm by construction

These are people who chose to pay attention to a company in your space, not a cold list.

Always fresh

A weekly refresh adds the new followers as they appear, so the list does not go stale.

Quote before you pay

You see the matching count and the price before any credits are spent.

Frequently asked questions

How do I find the followers of a competitor company?
Add the competitor to a follower pull in FUNEL, set your ICP filters, review the match count and quote, then run it. Matching followers land in a sheet you can enrich and contact.
Can I keep the list up to date?
Yes. A follower watch refreshes on a schedule such as weekly and adds new matching followers to the same list.
Are filters exact?
Filters such as title and industry are applied by the source loosely, so review the first results and tighten your criteria. Treat the match count as an estimate.
How much does it cost?
FUNEL is credit-based and free to try with bonus credits, no credit card required. A contact costs about 1 to 6 credits depending on how rare the profile is, and a fully email-verified lead about 8 credits on a typical list, from about $2.25 per 500 credits. Pay-as-you-go credits never expire. See funel.to/pricing.

Try FUNEL free

Start with bonus credits and no credit card. Run a real search, see the match count and the quote first, and pay only for what you keep.

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